What is eye tracking?
Eye tracking (oculography) is a dynamically developing technology with very diverse applications. It is used in all fields concerned with research on reception and processing of visual information.
Videooculograph devices, simply called eye trackers, are measurement devices based on information registered by cameras tracking eye movements. Dedicated software allows recording, registering, analysing visualising data in an intuitive way. Its use does not require knowledge of any programming language.
Thanks to eye tracker a researcher may obtain detailed data on what the examined person looks at and in what sequence. It allows for identification of areas of focus as well as neglected, hardly noticeable ones.
Preview during registration allows immediate use of feedback, which makes eye tracking especially useful during individual trainings. Obtained feedback allows the trainer to correct unwanted visual behaviours, eliminate distractions or put greater emphasis on training of maintenance of visual attention in areas crucial for a given field.